How To Promote a Business
By Vicky Phipps, a graduate of The Ohio State University.
On free way to do promote your business is to sponsor a few popular students who are part of CampusMen.com Sponsoring a popular student is much like sponsoring a softball team, except
- you reach more students
- get them into your location and
- it does not cost you anything.
There are a million and one schemes to reach all students on campus, but CampusMen.com takes a viral approach. Targeting the entire campus can be expensive and offers hit or miss results. Marketing to a few hundred students who admire a popular athlete or student - is more effective ...and free.
Being a business sponsor appeals to enrolled students on your campus, not to strangers on the Internet. It is a great way to promote an ad campaign or upcoming event.
Sponsoring students on Fanbase at CampusMen.com is much like sponsoring a softball team or other local activity. It's a great way to promote your business without spending any money.
Businesses associate themselves with a few popular students, offer them a prize that the student can give away as part of a promotion. The prize is used to motivate all the girls who are "Fans" of the popular student to perform fun tasks.
Getting Students to Show Up
The promotion, called a "Fan Challenge" can be designed to get students into your establishment, if you wish. It is up to you and the student you sponsor to plan a way to get students to visit your store. Bars hold private parties to entice his Fans and friends to show up.
One way a business can "taste test" sponsorship is to sponsor an employee to become a Campus Man. Just go to our front page and click "Nominate a New Student to Become a Campus Man".
Your Business Receives for Free:
- A way to advertise a sale or special promotion through a close-knit network of popular and outgoing students on this campus
- Free listing of your business hours, locations, special promotions
- No design required
- Your listing is designed to give you increased awareness of your business on Google. It uses highly optimized tactics aimed at getting your business found on Google. Just complete your profile details and mention the type of product you see in your "About Us" section.
- Your business gets listed as a "Sponsor" on popular students' pages for all his Fans to see.
- Sponsor Blog. A blog is just an electronic newsletter. Publicize your sales, etc. Its free, too.
Managers, here's what you do:
Choose a Campus Man at your nearest school to sponsor and pledge a prize for his Fan Challenge. This costs you nothing beyond the cost of your donated prize!
Your giveaway is used to motivate all the girls the Campus Man has gathered through Fanbase to meet his challenge and perform a task. After the Fan Challenge ends, one winning Fan will pick up her prize at your store.
What kind of prize?
The prize should be inexpensive ($20-$30 in value) and be representative of your establishment. Example: A large pizza from a pizza shop, an order of wings from a bar or a gift card from a coffee shop. It's up to you to select the prize!
Creating a Campus Men profile provides you an opportunity to build a fanbase on the Internet and get paid for adding tips to our site using our incredibly easy Self-Publishing Tool. Six minutes filling out a form describing super-easy concepts and you get a check in the mail!
If you are not a student, but know of a college student who would benefit from our program, you can Nominate him to Become a Campus Man